Pantone Color of the Year: An animating and life-affirming hue that energizes and enlivens

PANTONE 16-1546 Living Coral

I LOVE that Pantone picks a new color every year! And this year is no different. This year that mysterious focus group from the Pantone Vaults has pick non other than…LIVING CORAL.

This is a good name. Especially when referring to the color as “living.” The good people of Pantone have described it as “vibrant yet mellow” and “sociable and spirited.”

The alternative of course is “dead coral” and that just won’t do. No not at all! Living Coral “embraces us with warmth and nourishment to provide comfort and buoyancy in our continually shifting environment.” This seems such an optimistic view on our current world and state of affairs. Its good to know that hope, joyful pursuits, and playful expression are still seen as attainable.

But what exactly is Coral? According to Wikipedia it is, “Corals are marine invertebrates within the class Anthozoa of the phylum Cnidaria. They typically live in compact colonies of many identical individual polyps. Corals species include the important reef builders that inhabit tropical oceans and secrete calcium carbonate to form a hard skeleton.

A coral "group" is a colony of myriad genetically identical polyps. Each polyp is a sac-like animal typically only a few millimeters in diameter and a few centimeters in length. A set of tentacles surround a central mouth opening. An exoskeleton is excreted near the base. Over many generations, the colony thus creates a large skeleton characteristic of the species. Individual heads grow by asexual reproduction of polyps. Corals also breed sexually by spawning: polyps of the same species release gametes simultaneously over a period of one to several nights around a full moon.”

In other words… It is a living breathing organism that contributes greatly to the eco system of the seas. We need coral and coral needs us. Kind of like how I feel about good design. We need beauty in our lives. God made us that way. God is beauty. He made coral, and clown fish, angel fish, peacocks, mccaws, baboons, etc…think of the most beautiful creatures and plants you can and understand that they were made to be beautiful by the creator of beautiful things.

And He calls us to make beautiful things as well. They feed our souls, they stir imaginations, they give birth sonnets, sonatas, science projects, and star-gazing sessions. God is the ultimate color specialist and He wants for us to use His glorious palettes to inspire the spaces around us.

So what does this mean for us in 2019? What can you expect from such a color? Well for starters…the consumer won’t truly experience Animated Coral for another 2 years…but at least you know what’s on the horizon. Now you’re in the know, you can look forward to the emergence of the playful and optimistic coral of the seas. As Banu Ibrahim of CNN points out, “It's a subtle reminder that coral, which is bright and lively, is only possible if it's surrounded by a healthy environment.”

So as we step into a new year, let’s be bright and lively in a healthy environment shaped and created by the only One truly capable of giving us that healthy environment.

Be blessed my friends. Be colorful. Be creative. Be you.